Sitetracker Extends Platform Focus to Renewable Energy and Data Centers

Sitetracker has expanded the focus of its platform beyond telecommunications projects, including 5G and fiber deployments, to renewable energy and data-center infrastructure, according to Michael Roach, the company’s Head of Core Product.

The company links its move into these markets to similarities in customer requirements: coordinating complex work, scaling operating models and managing information from early planning through construction and into operations. Sitetracker describes its Salesforce-based platform as bringing together site selection, power tracking and asset management.

For data-center developers and operators, those functions sit across a set of closely connected processes. Site and power decisions shape project delivery, while construction assets and operational data must be managed through the facility lifecycle. A common system across these workflows could support further digitisation of infrastructure delivery and management as projects become more energy-intensive and distributed across multiple sites.

The development also suggests a broader convergence between telecom infrastructure, renewable energy and data centers in lifecycle management for physical assets. As the number of complex data-center projects grows, demand for systems connecting planning, construction, energy and operational data could expand.

Roach said he previously led Sitetracker’s largest global deployment for a large wireless contractor across more than 100 countries. That experience relates to a wireless deployment and does not establish a comparable data-center footprint.